Does respondent have a mobile phone?
1 = Yes
2 = No

Work status
1 = Student
2 = Home maker
3 = Retired
4 = Not working
5 = Part-time worker
6 = Fulltime worker
7 = Don't know/refused

Occupation
1 = Manager/administrator
2 = Professional
3 = Associate professional
4 = Tradesperson and related
5 = Clerical, sales and services
6 = Production/transport worker
7 = Labourer and related worker
8 = Don't know/refused

Age
2 = 16-19 yrs
3 = 20-24 yrs
4 = 25-29 yrs
5 = 30-34 yrs
6 = 35-44 yrs
7 = 45-54 yrs
8 = 55-64 yrs
9 = 65 and over

Top of mind awareness
1 = AAPT/Cellular One
2 = New Tel
3 = One-tel
4 = Optus
5 = Orange (Hutchison)
6 = Telstra (Mobile Net)
7 = Virgin Mobile
8 = Vodafone
9 = Other

AAPT
0 = No
1 = Yes

Company currently with
1 = AAPT
2 = New Tel
3 = One-tel
4 = Optus
5 = Orange
6 = Telstra
7 = Virgin Mobile
8 = Vodafone
9 = Other
11 = No previous contract
99 = Don't know

AAPT
4 = Don't know
1 = Dislike
2 = Neither like nor dislike
3 = Like

Technology fascinating
1 = Strongly agree
2 = Agree a little
3 = Neither
4 = Disagree a little
5 = Strongly disagree
9 = DON'T KNOW

How many SMS sent in typical week
0 = 0

Average monthly bill
1 = Less that $10 a month
2 = $10 to $19 a month
3 = $20 to $29 a month
4 = $30 to $39 a month
5 = $40 to $49 a month
6 = $50 to $74 a month
7 = $75 to $99 a month
8 = $100 to $149 a month
9 = $150 to $199 a month
10 = $200 or more a month
99 = Dont know

Where was phone bought from?
1 = Specialist phone store
2 = Phone company over internet
3 = Phoned a phone company
4 = Specialist electronics store
5 = Major retailer
6 = My employer
7 = Internet
8 = Internet cafe
9 = Family/friend
10 = Door-to-door salesman
11 = Other

Gender
1 = Male
2 = Female

1 = Single
2 = Married/de facto
3 = Separated/divorced
4 = Widowed